New Look #DiscoverDenim Press Day

   

Necklace* // The Lost Lanes
Jumper* // Boohoo
Skirt* // Awwdore
Shoes // Topshop

Photos 2 & 3 by Samantha from Nashbag
Photo 6 from New Look

 If you haven't been living under a rock for the past couple weeks then you'll know that denim is going to be huge this S/S.  Luckily, New Look have brought out a massive collection of denim, so big they could actually hold an event for it - from playsuits to a zillion different cuts and washes of jeans; you want it, New Look got it.

You may notice from above that only a couple of photos are my own; that would be because despite lugging my camera in and out of London, my memory card corrupted and I lost all my photos.  Disappointing but I really wanted to show you guys what it all looked like and the incredible attention to detail (everything was blue, even the salt!).  I don't know how on earth the organisers managed to find blue washing machines, let alone different shades but it was a seriously cool idea.

My favourite pieces from the collection definitely include the range of playsuits and dresses and has made me really want to venture out of skinny jean territory and into the boyfriend/mom styles (which may or may not happen very soon!).  The most predominant feature of the collection, in my opinion, was the quality of everything.  All pieces were super soft and of a very high quality, designed down to the last detail, yet still being sold at affordable prices - couldn't ask for anything better!

I left the event filled with (a LOT) of fish & chips, blue slushie and blue candy floss and some seriously rad nails done by Claire K Nails and would like to say a big fat thank you to the New Look team for organising such a great event and, of course, for inviting me along!  Oh, and if you'd like to see me awkwardly ramble about customising denim be sure to watch the video above!
love amy x